West Midlands

The West Midlands form the very heart of Britain, capturing the very essence of Englishness. It is majestic yet unassuming, its countryside and traditions are old, yet its cities are progressive and cosmopolitan.
Like the rest of England, this Heart of England is charmingly individual, but the bonus is that this region is at the hub of Britain’s road network, so exploring every last bit of it is made very easy. You don’t have to fly into London because there is the international airport at Birmingham right in the centre of the region. Birmingham also offers a world-class cultural scene, superb shopping, top attractions, fantastic nightlife, major international events and exhibitions.
One of England's finest areas of natural beauty is The Cotswolds, an area popular with both the English themselves and visitors from all over the world. The Cotswolds are well-known for gentle hillsides (‘wolds’), sleepy villages and for being so ‘typically English’. Above all, the local honey-coloured limestone, used for everything from the stone floors in the houses to the tiles on the roof, has ensured that the area has a magical uniformity of architecture.
South of Birmingham you can discover the potteries of Staffordshire, as well as Shakespeare’s famous Stratford-on-Avon and the nearby lesser-known parts of Warwickshire.